Irish Immigrants essays

Irish Immigrants essays The Irish first arrived in Canada nearly 400 years ago, and to this day they have almost been fully integrated into our Canadian society. Years ago, they tended to move to large American cities, however they also moved to Canada and spread into the Canadian countryside. They have made a significant influence on the history of this country and they have very much became a part of the Canadian identity today. The Irish first came to Canada due to dire economic conditions in their homelands, and due to the lack of jobs. Some also came because of poverty, and others because the British wanted to get ride of Irish troublemakers who rebelled against the British rule in Ireland. The first Irishman settled in Canada near Newfoundland in 1622. Later that century, the Irish began to settle in Newfoundland in larger numbers. Most of them came on English fishing vessels, however they planned on returning in a few years. Most stayed and established Canada as they new home. By the 1830s, Newfoundland, Nova Scotia, New Brunswick, Prince Edward Island and Upper and Lower Canada contained significant Irish populations. Though the Atlantic Provinces have strong links to Ireland, the strongest Irish-Canadian connections are in Quebec, where 40 per cent of the population are of Irish ancestry. Canadas port of entry was Quebec City and many immigrants settled in the area. They were able to bridge the cu ltural gaps between the French majority, whose religion they shared, and the English minority, whose language they spoke. The Great Famine struck Ireland in the 1840s and this drove approximately two million people out of Ireland, hundreds of thousands of them to British North America. However most of the Irish preferred America, and thousands left by the 1860s. Most of Canadas Irish communities were established before the famine. Unfortunately most of the Irish who came during the famine did not survive because thou ...

Audience is Everything

Audience is Everything Audience is Everything Audience is Everything By Sharon Just as real estate revolves around the old adage, Location! Location! Location!, students, teachers, authors and any writer worth his or her salt lives by a motto as well. Quite simply, audience is everything. Audience dictates all of the elements that go into a successful piece of writing. For instance, one would generally write very differently when addressing a teacher or employer in a formal piece of writing than one would when informally addressing a friend, family member or classmate. For example, after missing a day of work, if you left a message for your boss, it might read: Dear Mr. Smith, I’m very sorry that I was absent from work yesterday, but I fell ill on Tuesday evening and felt it necessary to visit my doctor in an effort to make it back to the office today. In contrast, when writing a note to a friend or co-worker about the same situation, you might say: Carla, Sorry I missed ya yesterday. I got really sick the other night and had to go to the doctor. I’d hate to miss another day of work. The audience that will read your writing dictates the words you choose, the formality of your work and the tone of your writing â€Å"voice.† Writing that requires formality generally sounds proper and practiced while informal writing often comes across as conversational. Always keep in mind the appropriateness of your writing and the way your writing voice might sound to an objective reader when you put words to paper. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Writing Basics category, check our popular posts, or choose a related post below:Wether, Weather, WhetherThe Six Spellings of "Long E"7 Proofreading Steps

The Causes and Effects of Water Pollution in Lake Huron Essay

The Causes and Effects of Water Pollution in Lake Huron - Essay Example Lake Huron suffers from a number of water pollutants that have greatly affected its flora and fauna as well as the freshness of its water. The lake endures point source pollution from industrial wastes and non-point pollution from fertilizer and pesticide runoff from surrounding farms. These pollutants result in adverse effects that contaminate soils, reduce the quality of its water and damage its ecosystem. The damage from pollution in this lake has harmful repercussions on the wildlife, fishes and human beings that depend on water from this lake. Point-source pollution This refers to the direct source of contamination in Lake Huron. This is often done when pipes or vessels direct their toxic wastes directly into the lake. Initially, paper and pulp industries located around the lake believed that water could dissolve anything and, thus, neutralize the toxicity of their wastes (Shear, 2006). This resulted in the companies dumping most of their wastes such as mercury into the lake. Ot her industries dump their wastes that contain harmful chemicals, heavy metals, organic toxins and oil by products into Lake Huron. In the recent past, fecal matter has been observed in the lake. This means that sewerage companies are directing wastes into the lake as well. This has resulted in the increase of harmful and disease causing bacteria in the lake. At the same time, the sewerage and other inorganic and organic wastes disposed off in the lake have resulted in a decline in the quality of Lake Huron’s water. Non-point source pollution This is pollution that does not come from a specific location. The most prevalent non-point source of pollution in Lake Huron is pesticide and fertilizer runoff. There are a number of farms surrounding Lake Huron. These farms depend on the lake for water that is vital for irrigation of the vast horticultural farms due to its constant and never-ending supply. These farms make use of a number of fertilizers and pesticides that are used to e nhance crop growth. However, the chemicals used in making these fertilizers and pesticides are often washed down from the crops by rain or irrigation water. These chemicals find their way into the lake through rivers and stream that empty their waters in the lake (Shear, 2006). This often results in the influx of harmful chemicals that greatly affects the lake’s ecosystem as evidenced by the large number of sea birds that are found dead along the lake’s shoreline. The fishes caught from this lake also have a lot of harmful chemicals in them. Residential waste Household waste has become one of the greatest Lake Huron pollutants. Residential wastes that contain organic or inorganic waste and detergents are major contributors to the lake’s water pollution. Organic waste is one which can be decomposed by bacteria such as fruit and vegetable remains. Inorganic waste includes wastes such as leather, plastic, paper, glass, fabric, metals and wood among other wastes whi ch do not decompose. These wastes cannot be broken down through the help of bacteria and is often referred to as non-biodegradable (Shear, 2006). Detergents are also not broken down easily by bacteria. This means that they remain active for prolonged periods after getting into the fresh water lake. This leaves the water polluted and results in the poising of aquatic organisms such as fish, birds and plants that reside in Lake Huron. Human and animal wastes

Critically Discuss and Investigate on Entrepreneurship in Singapore Essay

Critically Discuss and Investigate on Entrepreneurship in Singapore - Essay Example Early-stage entrepreneurial propensity includes the â€Å"nascent† participation rate and the â€Å"new firm† participation rate in Singapore. However, entrepreneurial activity has been slow to develop in Singapore and those that have emerged as successful entrepreneurs are the most likely to emigrate (Oxford, 2006). This is because of the challenges that the entrepreneurs face in Singapore. The start-ups and the SMEs did not have access to capital even though the financial sector was liberalized and developed (Low, 2005). Even though Singapore was ranked as the â€Å"third most globalized nation† there were no provisions to support the entrepreneurs to participate in the global market place. Over regulations stifled the innovative characteristic in the entrepreneurs and they had to comply with the high cost of fees and licenses. Singapore is a developed nation according to the socio-economic indicators (Table I) except for its sustainability in science and technology (Low, 2005). Singapore is an open economy and its growth is dependent on direct foreign investment and trade. The island nation has a well educated and skilled labour force but lacks in other resources. The government in Singapore recognizes that the nation lacks in entrepreneurial culture and hence fostered an entrepreneurial environment in its master plan – named ‘SME21’ to meet the challenges of the 21st century (Bhasin, 2007). This is meant to stimulate the high-tech SMEs from their earlier focus on MNCs (multi-national corporations) and larger corporations. Earlier, the government had also launched the Technopreneurship 21 (T21) program to encourage entrepreneurs in the field of technology and innovation. In March 2000, the government also set up a $10 million fund called The Enterprise Challenge to sponsor innovative proposals and encourage creativity. The government also set up agencies to support the entrepreneurs. Notable among

Time you were shamed Essay Example for Free

Time you were shamed Essay Ive had great embarrassing moments in my life. Most occurred during my childhood days. One of these happened when I was 8. I got my   most humiliating spanking which I will never forget in my entire life.   Studying should be at the top of every students priority. During this age I need to do some homework everyday.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   My parents used to monitor my studies and pay lots of attention to my school work and the grades on my report card. I was a very lazy kid and forgot to do my homework most of the time. My teacher once caught having no homework. She then decided to report it to my parents. We have a school handbook wherein every important school reminder should be written. My teacher wrote a letter to my parents that they were supposed to read and to sign. I really wanted to avoid any punishment from my parents and so I confidently signed the letter by forging their signature. It was a very bad idea since a childs handwriting is far different from an adults . The next day it was time for my teacher to see if my parents were already aware of my misbehavior and told me that she wanted to talk to them after the class. I can never forget the day after that. It was Saturday which meant no class and so I have to face the truth since my parents already knew what I did. Two birds in one stone. First is by not doing homework and next is by copying their handwriting.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   As I woke up I went to the bathroom downstairs but my father saw me already and told me that I should be punished. He grabbed my arms and took me to the kitchen. I was about to pee in my pants and to my surprise, dad pulled down my pajamas and slid it together with my underwear to my ankles. I was standing naked and what I didnt notice was that my mom and my teacher on the subject which I failed to do homework were standing right in front of me. They both saw everything and were both staring at my genitals and laughing. It was very embarrassing and I was really ashamed of my lazy deed.

Adolescent Behavior Essay -- Music, Media

Introduction This chapter will review the factors that affect suicidal tendencies amongst adolescents as well as the role music plays in adolescent behavior. As there is a dearth of documentation on the emo culture, this review relied on articles and researches done in the United States and Australia. Music and the Adolescent According to Roe â€Å"music plays an important social role† in the development of adolescents (Roe K, 2000). Music acts as a buffer for adolescents; substituting as a means of distraction as well as entertainment. Roberts and Christenson (2001) assert that adolescent also use music as a way to take control of their moods and emotions. They maintain that music is also used as a means in the formation of their identities; this allows them achieve group identity and integration into subcultures. However, while Took and Weiss (1994) also agree that music is used as the means to join a social group, they ascertain that music is only used as a form to reflect the level of turmoil adolescents are feeling at that stage in their lives. Many researchers have conducted studies on popular music and its effects on school work, social interaction, mood and affect, with particular emphasis on behavior. They have developed numerous theories which explain the link between music and behavior and Wass et al (1991) has made indications that heavy metal music has links to homicides, suicides and satanic practices. Public criticism was wildly sounded when Gaines (1991) implied that there was a link between heavy metal and teen suicide pacts. The American Academy of Pediatrics (1996) has stated that the effect that popular music has on children and adolescents is of paramount importance and is a cause for concern. Brook... ...be assigned to each choice of response with 1 being assigned to â€Å"not at all† and 5 being assigned to â€Å"completely†. Data Analysis After the data has been collected, analysis of data will be done using Statistical Program for Social Science (SPSS) software. Charts and graphs will be used to illustrate the results of the questionnaires allowing the researcher to create a comprehensible analysis of the findings. The questionnaire will be analyzed by the five factors outlined earlier and not by each individual question. However, some questions, which the researcher finds as being significant to the research, will be analyzed individually. A pre test will be done on five participants to ensure that the questionnaire did not have errors and that the questions are clearly understood by the respondents. This will aid in determining the validity of the questionnaire.

Quote of the mind Essay

Some people think that the mind is the brain or some other part or function of the body, but this is incorrect. The brain is a physical object that can be seen with the eyes and that can be photographed or operated on in surgery. The mind, on the other hand, is not a physical object. It cannot be seen with the eyes, nor can it be photographed or repaired by surgery. The brain, therefore, is not the mind but simply part of the body. There is nothing within the body that can be identified as being our mind because our body and mind are different entities. For example, sometimes when our body is relaxed and immobile, our mind can be very busy, darting from one object to another. This indicates that our body and mind are not the same entity. In Buddhist scriptures, our body is compared to a guest house and our mind to a guest dwelling within it. When we die, our mind leaves our body and goes to the next life, just like a guest leaving a guest house and going somewhere else. If the mind is not the brain, nor any other part of the body, what is it? It is a formless continuum that functions to perceive and understand objects. Because the mind is formless, or non-physical, by nature, it is not obstructed by physical objects. It is very important to be able to distinguish disturbed states of mind from peaceful states. As explained in the previous chapter, states of mind that disturb our inner peace, such as anger, jealousy, and desirous attachment, are called ‘delusions’; and these are the principal causes of all our suffering. We may think that our suffering is caused by other people, by poor material conditions, or by society, but in reality it all comes from our own deluded states of mind. The essence of spiritual practice is to reduce and eventually to eradicate altogether our delusions, and to replace them with permanent inner peace. This is the real meaning of our human life. The essential point of understanding the mind is that liberation from  suffering cannot be found outside the mind. Permanent liberation can be found only by purifying the mind. Therefore, if we want to become free from problems and attain lasting peace and happiness we need to increase our knowledge and understanding of the mind.

Explore Shakespeares presentation of Beatrice and Benedick in the play

Much Ado about Nothing is particularly admired for the wit and intelligence of Benedick and Beatrice, the warring couple which are comically tricked into falling love. Benedick is a vain, confident bachelor who holds a very typical view of women: no lady is ever good enough for him and to increase his self-esteem, he never misses an opportunity to mock Beatrice. We can see this from their first conversation which takes place in Act 1. Benedick approaches her by saying â€Å"What my dear Lady Disdain! Are you yet living? † Through this, Benedick expresses his sarcasm towards Beatrice and his desire for her not to still be alive, mocking her existence in the conversation. Benedick is a character that represents vanity; he tells Beatrice â€Å"but it is certain I am loved of all the ladies†. The use of â€Å"certain† emphasises the confidence that he has within his character and creates an air of arrogance, as he obviously seems to believe that he is irresistible and that no lady would refuse his charm. However, he is contradicting himself – he is loved by all the ladies, yet, he claims that he will â€Å"live a bachelor† because he finds women as not being trustworthy, as he states â€Å"I will do myself the right to trust none†. Therefore, Shakespeare uses Benedick’s vain and witty personality. Despite Benedick’s air of a very confident attitude, Benedick reveals a sensitive side to him. In Act 2, at the dance, Beatrice insults him; she pretends she does not know who is behind the mask, but she takes the opportunity to make Benedick feel miserable. When left alone, he says â€Å"The prince’s fool! Hah, it may be I go under that title because I am merry† – this highlights that he is affected by what Beatrice has said about him, however, despite de insulting name calling that Beatrice has addressed to him, he finds a way to make himself feel better about the situation by saying that being â€Å"merry† is the only reason why he goes under that title. This is ironic of him to say so, because as an audience we are clearly aware that he is hurt by the words she has said and that he is making â€Å"something out of nothing† – he is trying to block his emotional side and let the vanity take over, however it’s evident he cannot stand the assumptions Beatrice has made. Through this, Shakespeare creates comedy using Benedick’s contradictions regarding his self-esteem and ego – he won’t let it show that he has been hurt by a lady, even though inside he is hurting. Penny Gay says that â€Å"Words are often less important than actions† (The Cambridge Introduction to Shakespeare’s Comedies 2008). This can be applied to Benedick’s situation – he claims that he is not hurt by what he has heard, but the simple act of just talking about it reveals his pain, constructing comedy as he is not matching his words to his actions. Benedick’s fixated ambition of always remaining a bachelor slowly dies as he hears the others talk about Beatrice’s love for him, creating comedy as his attitudes contradict. Before Don Pedro, Claudio and Leonato begin to talk about Beatrice, he says â€Å"One woman shall not come in my grace†¦rich shall she be, that’s certain: wise, or I’ll none: virtuous, or I’ll never cheapen her†. This suggests that he is ignorant towards the women and that he is pretentious when it comes to choosing one: unless the perfect woman comes in his way, he will not do himself the wrong to look or search for any. However, after he hears the men talk about how Beatrice is in love with Benedick but won’t tell, Benedick has a sudden change of heart. He says â€Å"When I said I would die a bachelor, I did not think I should live till I were married†. This is comic because his attitudes to love have changed at an unexpected speed, which normally would not happen. Also, comedy is created through the fact that he has, involuntarily admitted that somewhere, deep down he was waiting for this to happen, even though he claimed that he hated Beatrice. Benedick is not the only one that is tricked; Beatrice is deceived by Ursula, Margaret and Hero into falling in love with Benedick. She had a very hostile attitude to marriage and love, mocking Hero and Claudio’s engagement by saying â€Å"I may sit in a corner and cry â€Å"Heigh ho for a husband†, however, despite her hard attitude, her vulnerable side is shown when she finds out that Benedick loves her and says â€Å"Taming my wild heart to my loving hand†¦if thou dost love, my kindness shall incite thee†. The powerful phrase â€Å"wild heart† emphasises that she has been holding the love in her for a long time and now it is the perfect opportunity to express it towards Benedick. This is also humorous because throughout the play, she showed hatred and mockery towards Benedick but now she claims that she is in love with him too, solving the problem of hatred between the two lovers. This reflects Alexander Leggatt’s view that â€Å"A comedy, then, is a problem solving story, ending in resolution and order normally symbolised by marriage† (English Stage Comedy 1490-1990 (1998). Once they admit their love for each other, it can be foreshadowed that a marriage will take place between Beatrice and Benedick – it is a comedy element that â€Å"the beginning is troubled, the end tranquil† (Euanthius: On Drama 4th Century). Not only deceived in love, but Beatrice is a witty, sarcastic and superior character. She seems to acquire pleasure out of mocking Benedick, creating humour because she is subverting her role as a woman – they were not usually superior over men, however, Beatrice goes against the norms. Her sarcasm is portrayed in â€Å"But how many hath he killed? – for indeed I promised to eat all of his killings†: here, Beatrice is clearly stating that Benedick is a coward and that he will never be brave enough to be a good soldier. She also mentions that â€Å"he hath an excellent stomach†, mocking his appearance. When confronted by Benedick’s vanity, she claims that â€Å"I had rather hear my dog bark at a crow than a man swears he loves me†. This is humorous because she is making comparisons between animals and humans and it is unusual to say that you would prefer an animal barking over someone dedicating their love to you; it gives a sense of coldness in her personality and that she is completely closed to love. However, this is ironic because later on in the play, she falls in love with Benedick. In conclusion, most critics concur that Shakespeare's depiction of the relationship between Beatrice and Benedick far surpasses that of Hero and Claudio in depth and interest. Scholars have often emphasized the fact that Shakespeare deliberately introduces the theme of the sparring mockers Beatrice and Benedick before the theme of the pallid romantics Hero and Claudio; and further, that when all of the principal characters are on stage together, the audience is drawn not to the tame love-at-first-sight relationship that develops between Hero and Claudio, but rather to the â€Å"merry war† between Beatrice and Benedick which later on in the play converts into a love relationship – this creates comedy because the audience is taken through endless wars of insults and mockery until foolishly and involuntarily admitting their love to each other, changing the mood of the relationship through the work of other characters, instead of being lovers from the beginning.

Faulkner a Rose for Emily essays

Faulkner a Rose for Emily essays One of the themes suggested in William Faulkners short story a rose for Emily is that an extremely overbearing parent can lead to the mental and emotional breakdown in the child. There are a few scenes that demonstrate this however the two key ones are when the women show up at Emilys home to offer condolences following her fathers death and following her own death when the townsfolk look around at her home. William Faulkner suggests Emilys instable mind by presenting the story in fractured time. The story jumps from Emilys death to her middle age to younger years. An early scene following her fathers death hints at some emotional instability. For three days she refused to allow her father to be buried. She had no feelings of grief or pain. She had been so emotionally scarred by her fathers dominance that she didnt want to let go of the only thing she had. At first read this seems like a defense mechanism in dealing with the death. Upon further review and placed in context with the final scenes, it foreshadows her future skewed attempt at self-actualization. Faulkner holds our interest throughout the story by delayed fulfillment. The reader follows Emily through the eyes of the town, never knowing her inner workings. The scenes after her death finally reveal everything. The ladies discovery of Homer Barron's rotting remains in the bed is the one time Faulkner shows Emilys mental problems clearly manifested. The murder was Emilys attempt at being dominant like her father was with her. Homer was not the marrying type of man so Emily killed him and forced a wedding upon him to spite her father. Evidence that suggests this is the woman discovering the room furnished for a bridal. Also the removed collar and tie suggest the honeymoon that followed. Emily seemed to go insane with her desire to spite her father by doing things that were extremely unethical. The last line sugge...

Archaea Domain - Extreme Microscopic Organisms

Archaea Domain - Extreme Microscopic Organisms What Are Archaea? Archaea are a group of microscopic organisms that were discovered in the early 1970s. Like bacteria, they are single-celled prokaryotes. Archaeans were originally thought to be bacteria until DNA analysis showed that they are different organisms. In fact, they are so different that the discovery prompted scientists to come up with a new system for classifying life.  There is still much about archaeans that is not known. What we do know is that many are extreme organisms that live and thrive under some of the most extreme conditions, such as extremely hot, acidic, or alkaline environments. Key Takeaways Originally thought to be bacteria, Archaea are a separate group of microscopic organisms discovered in the 1970s. Archaeans are single-celled prokaryotes.Archaeans are extreme organisms. They can survive and even thrive under some of the most difficult conditions on planet Earth like very hot, extremely acidic, or very alkaline environments.Similar to bacteria, Archaeans have a number of different shapes. Cocci (round), bacilli (rod-shaped), and irregular are some examples.Archaeans possess the typical prokaryotic cell anatomy that includes plasmid DNA, a cell wall, a cell membrane, a cytoplasmic area, and ribosomes. Some archaeans can also have flagella. Archaea Cells Archaeans are extremely small microbes that must be viewed under an electron microscope to identify their characteristics. Like bacteria, they come in a variety of shapes including cocci (round), bacilli (rod-shaped), and irregular shapes. Archaeans have a typical prokaryotic cell anatomy:  plasmid DNA, cell wall, cell membrane, cytoplasm, and ribosomes. Some archaeans also have long, whip-like protrusions called flagella, which aid in movement. Archaea Domain Organisms are now classified into three domains and six kingdoms. The domains include Eukaryota, Eubacteria, and Archaea. Under the archaea domain, there are three main divisions or phyla. They are: Crenarchaeota, Euryarchaeota, and Korarchaeota. Crenarchaeota Crenarchaeota consist mostly of hyperthermophiles and thermoacidophiles. Hyperthermophilic microorganisms live in extremely hot or cold environments. Thermoacidophiles are microscopic organisms that live in extremely hot and acidic environments. Their habitats have a pH between 5 and 1. You would find these organisms in hydrothermal vents and hot springs. Crenarchaeota Species Examples of Crenarchaeotans include: Sulfolobus acidocaldarius - found near volcanic environments in hot, acidic springs containing sulfur.Pyrolobus fumarii - live in temperatures between 90 and 113 degrees Celsius. Euryarchaeota Euryarchaeota organisms consist mostly of extreme halophiles and methanogens. Extreme halophilic organisms live in salty habitats. They need salty environments to survive. You would find these organisms in salt lakes or areas where sea water has evaporated.Methanogens require oxygen free (anaerobic) conditions in order to survive. They produce methane gas as a byproduct of metabolism. You would find these organisms in environments such as swamps, wetlands, ice lakes, the guts of animals (cow, deer, humans), and in sewage. Euryarchaeota Species Examples of Euryarchaeotans include: Halobacterium - include several species of halophilic organisms that are found in salt lakes and high saline ocean environments.Methanococcus - Methanococcus jannaschii was the first genetically sequenced Archaean. This methanogen lives near hydrothermal vents.Methanococcoides burtonii - these psychrophilic (cold-loving) methanogens were discovered in Antarctica and can survive extremely cold temperatures. Korarchaeota Korarchaeota organisms are thought to be very primitive life forms. Little is currently known about the major characteristics of these organisms. We do know that they are thermophilic and have been found in hot springs and obsidian pools. Archaea Phylogeny Archaea are interesting organisms in that they have genes that are similar to both bacteria and eukaryotes.  Phylogenetically speaking, archaea and bacteria are thought to have developed separately from a common ancestor.  Eukaryotes are believed to have branched off from archaeans millions of years later. This suggests that archaeans are more closely related to eukayotes than bacteria. Interesting Archaeans Facts While Archaeans are very similar to bacteria, they are also much different. Unlike some types of bacteria, archaeans can not perform photosynthesis. Similarly, they cannot produce spores. Archaeans are extremophiles. They can live in places where most other life forms cannot. They can be found in extremely high temperature environments as well as extremely low temperature environments. Archaeans are a natural part of human microbiota. At present, pathogenic archaeans have not been identified. Scientists assume that they do not exist.

ADVERTISING CAMPAIGN Assignment Example | Topics and Well Written Essays - 750 words

ADVERTISING CAMPAIGN - Assignment Example All these factors are combined together while developing a strong brand image in the industry. Purina Pet Care is a brand of Nestle that offers quality food for dogs and cats. The company designs all its advertisement campaigns in a manner that outlines its products to be of superior class for all pets. Purina Pet Care desires to establish a strong brand image so as to ensure that it is number one choice of all pet owners. Their target market is growing and young families who are inclined towards having more than one pet. In all Purina Pet Care’s advertisements main focus is pets and their owners. One of their recent campaigns had a tagline â€Å"a dog food you can rely on†. This statement clearly states that Purina Pet Care considers them to deliver superior quality dog food in America. A new advertisement campaign can be designed by the company in order to highlight additional features which cannot be easily imitated by competitors. The main objective of this campaign is to state their image of a top brand and outline quality ingredients which safeguard health of pets. The brand Purina Pet Care is part of a famous global brand known as Nestle. Every year the company invests lump sum amount in advertising activities so as to create long term impact on target audience. This campaign would be mainly for newspapers since it is appropriate media to communicate brand message to target segment. A budget of $10M can be allocated for this campaign encompassing ad designing, broadcasting, etc. The frequency rate of this new campaign also would be increased. This shall be done to ensure that advertisement campaign triggers in consumer mind. It is often observed that external information obtained through word of mouth or advertisement campaign plays a vital role while making final purchase decision. In intense competitive market place Purina Pet Care can sustain its brand position through designing innovative advertisement campaigns and broadcasting it a

Causes of Immigration Essay Example | Topics and Well Written Essays - 500 words

Causes of Immigration - Essay Example Let us discuss both of these factors in some detail. The economic factor is the most considerable factor for many people who migrate or want to migrate to the developed countries. Better job opportunities, wage differences, better standard of living, and growth opportunities are some of those economic factors, which motivate a large number of people to migrate to the developed countries. Some other economic factors, which make migrate, include overpopulation, lack of jobs, and the high cost of living in their home countries. On the other hand, there also exist many economic pull factors, which make developed countries allow immigration. Some of such factors include cost-effectiveness of the immigrant labor, less number of native workers, and economic expansion. Today, people seek better employment opportunities to excel in life. If they do not find such opportunities in their home countries, they move forward to such countries where they can easily find such opportunities. The economic benefits of immigration attract many people towards developed countries. The average income of a person is generally very low in a developing country due to poor economic conditions of that country. A person finds it very difficult to fulfill all requirements of life with such level of income and plans to move to a developed country to earn more money. Second most important factor, which makes people migrate to other countries, is the presence of social networks and connections in the developed countries. Today, many people have their relatives living and working in different countries. When people see the standard of living of their relatives living in other countries, they also want to have such living standards. Therefore, they try to migrate to those countries where someone is already there to assist them in getting suitable job and housing facility.